Business Marketing and Management AAS

Why study Business Marketing and Management AAS at FMCC

This program is designed to prepare our students with the core skills necessary to compete and succeed in today’s diverse business environment including starting your own business. Required courses include the organizational functions of accounting, marketing, finance, human resource management and business law. Exposure to these concepts provides our students with the knowledge they need, while introducing them to potential career paths that they can pursue through their choice of business electives.

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Career Pathways

Our region boasts a wide variety of career opportunities with competitive salaries in business. The positions presented are the most common career pathways FMCC graduates have taken and are just a sample of the many career possibilities.

The labor market and employer information are specifically presented for the Amsterdam, Gloversville, Capital District, and the Mohawk Valley regions. Salary information is based on estimates within the Capital District.

Insurance Claims Representatives

MEDIAN SALARY

$48,206*

SALARY RANGE $36,162 - $63,722

Process new insurance policies, modifications to existing policies, and claims forms. Obtain information from policyholders to verify the accuracy and completeness of information on claims forms, applications and related documents, and company records. Update existing policies. (bls.gov)

Over 6,000 expected jobs in the region in the next 10 years.

Shipping & Receiving Clerks

MEDIAN SALARY

$38,040*

SALARY RANGE $26,661 - $53,717

Verify and maintain records on incoming and outgoing shipments involving inventory. Duties include verifying and recording incoming merchandise or material and arranging for the transportation of products. May prepare items for shipment. (bls.gov)

Over 2,000 expected jobs in the region in the next 10 years.

Retail Supervisors and Managers

MEDIAN SALARY

$42,135*

SALARY RANGE $26,364 - $83,651

Directly supervise and coordinate activities of retail sales workers in an establishment or department. Duties may include management functions, such as purchasing, budgeting, accounting, and personnel work, in addition to supervisory duties. (bls.gov)

Over 5,000 expected jobs in the region in the next 10 years.

Salary information presented are estimates and can be different for each individual based on education, experience, and the specific employer.
Labor market data is based on 2021 estimates derived from Lightcast (Career Coach | Lightcast)

Some of Our Regional Employers

Our commitment to your career path goes beyond the classroom with continued expansion of hands-on internships, job shadowing, and job placement opportunities with over 50 regional business and organization exclusive partners, a career network of over 200 regional companies and organizations; plus Annual Job Fairs every Spring semester.

62 Credits

for Business Marketing and Management AAS Program

4 Experienced Faculty

who worked at various business firms including Fortune 500 companies

100% of Program

can be completed fully online, fully on-campus, or a combination of the classroom modalities.

Program Insight

This program is designed to prepare students for immediate employment upon graduation. For students looking to continue their studies at four-year colleges and universities, it is recommended that they consult with an academic advisor and consider enrolling in the Business Administration AS program.

Learning Outcomes

Students will be able to:

Apply effective oral and written communication, quantitative reasoning, and technology competencies to real-world business scenarios.
Demonstrate critical thinking, teamwork, collaboration, problem-solving, and decision-making skills that optimize business outcomes.
Identify how diversity and ethics impact the evolving global business environment.
Demonstrate core competencies in Accounting, Marketing, Economics, Management, Business Law, Information Systems, and Business Applications

Program Features

FAM Technology Center

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FM Biz Hub (Business Club)
Get involved in social and service-oriented activities and take trips to such places as Boston, New York, Lake Placid, Burlington, Montreal, Quebec City, and Washington D.C.

Wall Street Club
Trips to NYC Financial District and Philadelphia Mint and NYC Federal Reserve Bank gold vault.

Money Smart Financial Coaching Program
This intrusive coaching approach is proven to improve students’ financial wellness and improve academic success.

International Business: Study Abroad
Take the opportunity to travel the world during spring break to learn about the global economy and business world.

Internship Opportunities

Students have opportunities for internships in their first or second year and have subsequently been placed in local and regional businesses.

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Microcredentials

This program may allow students to earn digital badges which verifies the achievement of in-demand skills and competencies. SUNY FMCC continues to expand opportunities for students to become more marketable to employers.

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Program Gallery

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Course Highlights

Course Catalog

SUNY FMCC offers its catalog online in a downloadable PDF document that makes information on programs, courses and policies most current and accessible, while reducing impact on the environment. Additional information is available on the College’s website and portal. To read and search the FMCC Catalog, you’ll need Adobe Reader version 7.0 or later.

2023-2024 FMCC CATALOG

Program Course Layout

This program offers a variety of core business courses to prepare you for direct to work careers in various positions or start your own business. Here are just some examples.

BUS 101 Principles of Business

Principles of Business introduces students to the exciting world of business. Students will learn the language of business, multiple areas of study, and career opportunities that are available to business majors. The course covers topics including, but not limited to: entrepreneurship, marketing, management, human resources, economics, global business, accounting and finance. Additionally, this course is designed to introduce students to systems, techniques and best practices that will help students be successful in business courses and their careers.

BUS 270 Entrepreneurship

This capstone course is designed for students to apply the concepts they have learned in other courses to develop a comprehensive business plan. Students will develop a business plan for either a new business or to expand an already established business.

BUS 205 Principles of Management

This course deals with the basic principles of management, with applications to entry-level and management positions. It covers principles, such as the nature and role of the manager, the decision-making process, and the traditional management functions of planning, organizing, leading, and controlling.